“I shot the Serif”

Client: Design SHIFT
Services: Art Direction, Photo shooting, Brand consistency
Tools: Indesign, Photoshop, Lightroom, Canon 5D Mark III, 24-70mm

Part of the communication toolbox, Design SHIFT issued its first White Paper to promote security with hardware solutions. I was in charge to create the White Paper layout following the main request of the client: a clean and neat layout. The very same layout will be reused for the next publications.
Some marketing assets have also been produced for its promotion.

Flyer

Art Direction & Photo shooting for DOMINO, a secured POS Tablet (Point of Sales)

Original Flyer

Prototype photo-shooting, using tethered Canon 5D Mark III and MacBook Pro. Original photography.

Post Prod

Photo editing with LightRoom and Photoshop.

Final

I designed a paiement screen "in situation" for this specific project and incrusted it.

Final

The same visual was also declined to be used on the client's website

Final

...and on the Press Release